Great SEO Vs Bad SEO

June 19, 2023

For many years the definition of search engine optimization has actually surely transformed. Years ago everyone approached it like it was a giant scientific research task and also today it is approached essentially like an advertising and marketing initiative. However, we still see people and also companies actually butchering the craft of search engine optimization as well as giving it a bad name by using shotty company techniques and also spammy initiatives to try as well as “market” their websites.

Right here are my concepts of the extreme distinctions between taking a less-than-excellent technique to grow any organization as well as taking a top-quality advertising and marketing technique to your total SEO movement.

Every person seems to have a unique strategy on just how to get from point A to factor B; some are worth discussing and also some are simply downright ill-mannered to the market. The SEO sector is very vital to keep clean and some available really provide search engine optimization for people with a negative photo.

Below are some differences between good search engine optimization as well as negative search engine optimization.

Keyword Research study

Great search engine optimization

Create a mix of rising search quantity keyword phrases together with long tail keyword phrase expressions and likewise, some reduced search quantity key phrases elegantly as well as tactically through your site.


Just pursuing a one-word keyword phrase for each and every page of your website excited you will go to the top of the search results page for just high search quantity keywords.

Composing a Meta Tag

Great search engine optimization

Crafting a friendly customer-concentrated meta title tag in good taste utilizing a targeted key words expression that is 60 internet characters or less.

Negative SEO

Take your meta title tag and also over stuffing it with your sector keywords assuming it will work to your benefit when it comes time to rate in the search results.

Writing a Meta Tag Description

Good SEO

Keeping your website traffic in mind so your message can be listened to when a website visitor reads your meta tag description in the search results. All this while using your targeted keywords for that details web page.

Negative search engine optimization

Taking a spammy method and overstuffing your meta tag summaries with the intention of simply attempting to achieve rankings and ignoring the total individual experience.

Content Optimization

Excellent search engine optimization

Attractively making use of keywords as well as long tail phrases into your existing content so a person can really comprehend it and can still make a connection with what your organization is trying to claim or communicate.

Poor search engine optimization

Having a lot of keywords obstructed into your content that it is tough to also review.

Press Release Writing & Circulation

Good search engine optimization

Creating something worthy of an announcement to get your bordering neighborhood chattering regarding it on their internet sites as well as in their blogs as well as distributing the public relations with a small handful of sector standard press release circulation services.


Undoubtedly creating a PR item that is entirely implied for online search engines and also not a human being.

Write-up Composing & Circulation

Great SEO

Placing yourself as an authority in your specific niche or location of study and writing a short article that your sector can really benefit from is the method to go.


Writing a huge amount of write-ups that more than likely make no sense yet is search engine optimization needed to death is not a targeted approach.

Directory Site Submission

Great SEO

Choosing extremely trafficked and also reputable website directory sites to list your organization in.


Taking a software application that guarantees to distribute your info into countless directories that are basically useless for you to be noted in.

Video Marketing

Excellent search engine optimization

Make an instructional or promotional viral video that provides something special to your industry while allowing for some search engine optimization efforts when creating titles and also summaries so they are online search engine pleasant with the help of Duluth SEO.

Poor search engine optimization

Recording a terribly generated video clip just for the benefit of making a video clip and also not truly having any substance to it with the only purpose being to take up a parking space in the search results page.